This is especially important for local businesses who customers may be trying to search for by entering phrases such as "near me" or where that might be assumed by Google.
To return quality results to the individual performing the search, Google relies on its database of businesses. This could include your business even without having a Google Business page - for example, if you have a website with comprehensive local business schema included and index.
But the best way to get your business included in these search results is to create a Business page.
That's the most important factor to local SEO, but a few other things to consider are:
By getting started with the Google Business and a few of the other suggestions above, you'll be sure that your customers are not only finding you but hopefully finding you before finding your competitors!
Don't worry about making costly business mistakes that could set you back for weeks or even months. Sign up for BizPilot and we'll give you the confidence you need to grow your business.